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May 23 Haiti - Land of the telephoned*** A big caveat on this article - some people have quoted this in other blogs. Any information listed below is not necessarily fact but is based on my perceptions at the point in time - including dollar values***
Last month I went to Haiti... twice. The country is in a state of calm right now - it has been declassified to a "medium risk" country by most security experts. I mean Jamaica does have a higher murder rate - but then again Jamaica has a higher murder rate than every country in the world.
Yes I know that it is generally wrong to talk about your work in the context of a blog - but I can't help it, this was a huge event globally that I don't think got enough fair press. The company I work for invested $130M into Haiti - this is the largest foreign investment ever into the country. People lined up for phones starting at 4am the night before our launch. Line-ups were hours long at EVERY store in the country. It is the first time affordable mobile phones have been available in Haiti. The current provider charges:
i. $50 USD to activate
ii. cheapest phone = $60
iii. You pay to make and receive calls
iv. Rates are per-minute
Our charges:
i. $0 to activate
ii. Three phones available for under $20
iii. You only pay to make calls
iv. Rates are per-second
People cannot afford mobile telephony at the current rates - they can afford it now. The number of mobile subscribers in the country could go from 3-4% to 60-80% (this is all speculation on my part). Honestly - it is a bit of a revolution - there are no landline phone networks either so this is the first time many people in Haiti will ever have a phone!
I know many people will argue that we are not in fact revolutionizing the country and that this is consumerism in its worst way. I disagree for a number of reasons -
1. the phones we market and push are the phones under $20 USD.
2. We don't accept credit and we don't reduce the price of phones and force them to take long contracts (in the mass market) like you see in North America. If a person wants to get an expensive phone they have to save up for it and in that case I think it is a legitimate spend.
3. Phones are always a balance of style versus function. In developing countries the large portion of the selection is based on price and function with style lagging behind that.
4. I have heard of a direct correlation between telecom growth and GDP growth in developing countries (not in the developed world). I can't find anything strong that correlates it... but telecom is an enabler. If teleco and technology improves communications improve which facilitates economic growth over all. Yes I realize this is very glossy, high-level and weak.
In the end I hope this is a turning point in the Haitian economy and that this investment hopefully shows a successful business model which will be a catalyst for future development and investment. Comments (2)
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